Re: 'Unbreakable' marketing strategy irresponsible?

The point is, there was potential of data loss whenever there is the possiblilty of an outage. Because they avaided it this time does not mean them will next time. Data loss or not there was financial loss as stated in the article. In the end, it is the financial loss that is important. Everything eventually comes down to a financial loss and how to prevent it.

Keith wrote:

> Yes, I suggest the same.
>
> Regarding the Orbitz outage:
> "Orbitz officials say that the problem was related to the Oracle
> database used to run the site. The outage comes during a period of high
> travel for many Americans, which in turn increased the losses suffered
> by the company as a result of the outage."
>
> http://www.geek.com/news/geeknews/2003Jul/gee20030718020880.htm
>
> Niall Litchfield wrote:
>

>> Who has suffered serious data loss? Orbitz hasn't lost a single bit of
>> comitted customer data. read the links you post.
>>
>>