Re: Interesting Marketing

From: Robert Eskridge <bryny_at_dfweahs.net>
Date: Sun, 11 May 2003 14:16:39 -0800
Message-ID: <F001.005964C2.20030511141639@fatcity.com>

Jonathan,

Sunday, May 11, 2003, 3:01:38 PM, you wrote:

JL> I've just discovered why TUSC has such a JL> great opinion of itself. From the website:

JL> <quote>

JL> At TUSC, if we identify a project where the odds of success 
JL> are low and we won't be able to sustain the type of client 
JL> involvement that is needed to be successful, we won't get 
JL> involved. We base our decisions on whether the project 
JL> will make sense for both the client and TUSC. 

JL> </quote>

JL> Am I missing something, or does this really read:

JL> "If it looks too difficult for us, we run away".

JL> or is it

JL> "We only get involved if it looks easy"

Today, my glass is half full, so I read it to mean:

"We stay the hell away from customers with unrealistic expectations."

-rje

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Author: Robert Eskridge
  INET: bryny_at_dfweahs.net

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